Our Fruit Overview
The Fruit West Co-operative Ltd Constitution provides a business model where the community interest is best served by having the industry, rather than private equity, involved in the commercialisation of fruit varieties. Governed by a board of four directors, each highly experienced in the fruit industry, with support from a team of appropriate professionals, Fruit West Co-operative Ltd’s aim is to manage for the mutual benefit of the community and growers, the commercialisation of any grant of PBR for fruit lines coming out of public breeding programs. Enquiries about the business model and Fruit West Co-operative Ltd’s experience with the ANABP 01 apple variety and the branding of the Bravo™ apple are welcome. Please contact us.
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