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About Us

Fruit West Co-operative Limited

Fruit West Co-operative Ltd was formed in 2012 to enable growers to have greater involvement in the commercialisation of fruit varieties bred in breeding programs and protected under Plant Breeder’s Rights legislation. Fruit West Co-operative Ltd is a grower owned and controlled co-operative and has been granted an exclusive licence by the Western Australian Agriculture Authority to grow, pack and market fruit of the ANABP 01 apple variety in Australia.  Working for the farmers who grow this stunning, unique apple, Fruit West Co-operative Ltd sub-licences a select small number of nurseries, pack houses and marketers to form a world class supply chain that assures delivery of quality, ready to consume, Australian grown fruit.  Governed by a board of five directors, each highly experienced in the fruit industry, with support from a team of appropriate professionals, Fruit West Co-operative Ltd’s aim is to manage the grant of PBR, for community benefit and the good of apple growers. The Fruit West Co- operative Ltd Constitution delivers a business model where the community interest is best served by having the industry involved in the commercialisation of fruit varieties.

Fruit West Co-operative Ltd Business Charter

To support our members in the growing & marketing of top quality Australian fruit. To sub-licence, nurseries, growers, packers & marketers to propagate the ANABP 01 apple variety, produce the BRAVO™ branded apple and take to market. To manage the supply chain and licence conditions for the exciting and bold BRAVO™ apple. To generate a community dividend from commercialising bred fruit varieties To foster growth and value creation in the WA fruit industry.

Fruit West Co-operative Ltd Directors

Fruit West Co-operative Limited is governed by a board of 5 Directors supported by a team of qualified professionals. The board members are as follows:

Ben Darbyshire - Chairman:

Ben spent the first 10 years of his life in Balingup on an orchard established by his father. Ben's formal agricultural education was at the University of Western Australia (UWA) and the University of Tasmania where he worked on physiological and pathological aspects of apple trees. He then worked in New South Wales with CSIRO as a Principal Research Scientist in the Division of Irrigation Research on a range of plant related projects. He later returned to UWA where he continued aspects of his plant work while caring for students and teaching science and its communication. During this time Ben feels he was exposed to corporate governance issues and this was extended to the Perth Convention Bureau where he was a Director and Consultative Director for 10 years. Ben and his wife Geraldine bought their Newlands property in Donnybrook in 1990 and planted their 10-hectare orchard from that date. Ben says the environmental, production, marketing and social issues presented by growing are enormous challenges. Among other organisations Ben is a graduate member of the Australian Institute of Company Directors and a member of the Australian Institute of Agriculture Science and Technology.  Ben says the environmental, production, marketing and social issues faced by orchardists are an enormous challenge and in 2012 he became the inaugural Chairman of Fruit West Co-operative Ltd, which he believes offers growers a fantastic opportunity to take control of their industry when it comes to commercialising varieties and the R&D that public breeding programs such as DAFWA’s Manjimup Horticultural Research Institute, generate.

Ann Lyster - Director

A trained nurse, Ann married into an orchardist family and became deeply involved in the industry with husband Maurie, and in more recent years with their son Tim and his family. Ann has a keen interest in and is motivated to ensure the WA fruit industry is viable and sustainable for today’s growers and the generations that will follow. As Chair of the Sustainable Rural Development Group (a DAFWA reference group) Ann undertook a study tour of the United States and Europe investigating catchment management, agri-tourism, community supported agriculture and sustainable land development. Appreciating the importance of export marketing, Ann has also visited overseas markets in Asia, Europe and the Middle East to understand their needs and preferences, and is one of just a handful of WA growers actively exporting apples. Ann has had a long association with many community groups at both a local and regional level. She was instrumental in establishing the Manjimup Farmers Markets, has held leadership roles in APC Producers’ Committees and is an inaugural director of Fruit West Co-operative Ltd.

Mario Casotti - Director

Mario Casotti is General Manager of Karragullen Cool Storage, a third generation vertically integrated fruit growing, packing, transport and sales company. The property portfolio includes apple, pear and stone fruit orchards in Gingin, Donnybrook, Mullalyup, Balingup and Manjimup with packing sheds in Kirup and Karragullen. The company supplies all the major chains as well as independent retailers and the Perth wholesale market. After graduating from Mazenod College as a 16 year old Mario has, at some stage, had a hands on role in every facet of the family’s businesses and became Managing Director on the retirement of family patriarch Neil Casotti in 2008. As General Manager, Mario continues to be involved in many aspects of the packing, orchard and logistics work which provides an all- important understanding of the industry when negotiating supply agreements with major retailers and other outlets. Mario has grown the Group’s activities through the strategic acquisition and development of key orchard properties and packing facilities. His imaginative work in the area of latest best practice production techniques and water utilisation has captured the interest of growers as well as people outside the horticultural field with Mario a keen advocate of orchard based research to lift yields and quality while reducing costs. Mario accepted an invitation to join the Fruit West Co-operative board in early 2016 and has been a strong advocate for greater grower engagement in the horticultural industry. He absolutely loves BRAVO as it has such appealing qualities for both the grower and the retailer with none of the drawbacks other apples have. Such is his passion that at the launch of BRAVO he remarked that it made him so happy he wanted to cry!

Mark Wilkinson- Director

Mark began orcharding in the Perth Hills in 1979 at the aged of 19 years and is known for his innovative approach to trialling new production methods in the pursuit of excellence. Graduating with a Degree in Agricultural Science from The University of WA in 1983, Mark has developed family orchards using Tatura Trellis for peach, cherry and plum production. Mark continues to evaluate new techniques of tree training, irrigation, soil management and fruit fly control. He focuses on growing and picking fruit at peak maturity to maximising the consumer’s eating experience and has researched and applied the use of non-destructive NIR fruit maturity testing technology. Mark has been an active participant and office holder in various fruit industry bodies since the early 1980’s. As a Fruit West Co-operative Director since 2012, Mark has been focused on finding positive pathways for growers and the wider industry to be profitable and sustainable and continues to explore cutting edge science and technology in the production and marketing of fruit to meet growers’ needs and consumer expectations.

Nicole Giblet- Director

Nicole Giblett is Director, Marketing and Communications at leading WA pome producer Newton Orchards, Manjimup, working with fellow directors, father Harvey and her partner Paul Good. With a strong commitment to excellent customer relations and premium quality produce handling and marketing, Nicole is involved in the management of owned and lease orchards storing, packing and marketing of Newton Orchards fruit as well as providing a full service range to small-medium size producers in WA’s Southern Forests region. Nicole has been actively involved in Newton Orchards since returning to Manjimup in 2008, with the business having undergone transformative change during that time; embracing technology and computer controlled material handling systems, becoming one of the largest employers in the region, supplying three WA chain retailers as well as servicing Perth wholesalers and exporting to markets in the UK and on the east coast of Australia. She has an interest in developing export opportunities, innovation in marketing, value adding and waste reduction to foster long term sustainability in a challenging sector. Nicole’s industry background began with tertiary studies in horticulture and communications. She has worked as journalist and editor and brings dedication to improving industry cohesiveness, communications, promotions and brand value for Australian-grown produce, through advocacy, participation, traditional and social media channels. Nicole joined the Fruit West Co-operative Ltd board in early 2016, believing the BRAVO™ brand represents a huge opportunity to position the premium apple outside the commodity category in both domestic and export markets, with the additional benefits of being an extremely consistent product and “grower-friendly” apple.

Constitution & Membership

As a co-operative, Fruit West Co-operative Ltd operate  under a constitution which is available as a download - Constitution.PDF At the 2016 Annual General Meeting, held in Manjimup on 11 November, a number of questions were taken on notice with answers subsequently prepared. The board subsequently prepared the following answers:  AGM Q&A  (PDF) Our membership application form will be available on-line soon.   Enquiries about membership, comments for the organisation and any other questions should be directed to us via admin@fruitwest.com.au   or by post to our head office
© Copyright Fruit West Co-operative Ltd. 2016

About Us

Fruit West Co-operative Limited

Fruit West Co-operative Ltd was formed in 2012 to enable growers to have greater involvement in the commercialisation of fruit varieties bred in breeding programs and protected under Plant Breeder’s Rights legislation. Fruit West Co-operative Ltd is a grower owned and controlled co-operative and has been granted an exclusive licence by the Western Australian Agriculture Authority to grow, pack and market fruit of the ANABP 01 apple variety in Australia.  Working for the farmers who grow this stunning, unique apple, Fruit West Co-operative Ltd sub-licences a select small number of nurseries, pack houses and marketers to form a world class supply chain that assures delivery of quality, ready to consume, Australian grown fruit.  Governed by a board of five directors, each highly experienced in the fruit industry, with support from a team of appropriate professionals, Fruit West Co- operative Ltd’s aim is to manage the grant of PBR, for community benefit and the good of apple growers. The Fruit West Co-operative Ltd Constitution delivers a business model where the community interest is best served by having the industry involved in the commercialisation of fruit varieties.

Fruit West Co-operative Ltd Business

Charter

To support our members in the growing & marketing of top quality Australian fruit. To sub-licence, nurseries, growers, packers & marketers to propagate the ANABP 01 apple variety, produce the BRAVO™ branded apple and take to market. To manage the supply chain and licence conditions for the exciting and bold BRAVO™ apple. To generate a community dividend from commercialising bred fruit varieties To foster growth and value creation in the WA fruit industry.

Fruit West Co-operative Ltd Directors

Fruit West Co-operative Limited is governed by a board of 5 Directors supported by a team of qualified professionals. The board members are as follows:

Ben Darbyshire - Chairman:

Ben spent the first 10 years of his life in Balingup on an orchard established by his father. Ben's formal agricultural education was at the University of Western Australia (UWA) and the University of Tasmania where he worked on physiological and pathological aspects of apple trees. He then worked in New South Wales with CSIRO as a Principal Research Scientist in the Division of Irrigation Research on a range of plant related projects. He later returned to UWA where he continued aspects of his plant work while caring for students and teaching science and its communication. During this time Ben feels he was exposed to corporate governance issues and this was extended to the Perth Convention Bureau where he was a Director and Consultative Director for 10 years. Ben and his wife Geraldine bought their Newlands property in Donnybrook in 1990 and planted their 10- hectare orchard from that date. Ben says the environmental, production, marketing and social issues presented by growing are enormous challenges. Among other organisations Ben is a graduate member of the Australian Institute of Company Directors and a member of the Australian Institute of Agriculture Science and Technology.  Ben says the environmental, production, marketing and social issues faced by orchardists are an enormous challenge and in 2012 he became the inaugural Chairman of Fruit West Co-operative Ltd, which he believes offers growers a fantastic opportunity to take control of their industry when it comes to commercialising varieties and the R&D that public breeding programs such as DAFWA’s Manjimup Horticultural Research Institute, generate.

Ann Lyster - Director

A trained nurse, Ann married into an orchardist family and became deeply involved in the industry with husband Maurie, and in more recent years with their son Tim and his family. Ann has a keen interest in and is motivated to ensure the WA fruit industry is viable and sustainable for today’s growers and the generations that will follow. As Chair of the Sustainable Rural Development Group (a DAFWA reference group) Ann undertook a study tour of the United States and Europe investigating catchment management, agri-tourism, community supported agriculture and sustainable land development. Appreciating the importance of export marketing, Ann has also visited overseas markets in Asia, Europe and the Middle East to understand their needs and preferences, and is one of just a handful of WA growers actively exporting apples. Ann has had a long association with many community groups at both a local and regional level. She was instrumental in establishing the Manjimup Farmers Markets, has held leadership roles in APC Producers’ Committees and is an inaugural director of Fruit West Co-operative Ltd.

Mario Casotti - Director

Mario Casotti is General Manager of Karragullen Cool Storage, a third generation vertically integrated fruit growing, packing, transport and sales company. The property portfolio includes apple, pear and stone fruit orchards in Gingin, Donnybrook, Mullalyup, Balingup and Manjimup with packing sheds in Kirup and Karragullen. The company supplies all the major chains as well as independent retailers and the Perth wholesale market. After graduating from Mazenod College as a 16 year old Mario has, at some stage, had a hands on role in every facet of the family’s businesses and became Managing Director on the retirement of family patriarch Neil Casotti in 2008. As General Manager, Mario continues to be involved in many aspects of the packing, orchard and logistics work which provides an all-important understanding of the industry when negotiating supply agreements with major retailers and other outlets. Mario has grown the Group’s activities through the strategic acquisition and development of key orchard properties and packing facilities. His imaginative work in the area of latest best practice production techniques and water utilisation has captured the interest of growers as well as people outside the horticultural field with Mario a keen advocate of orchard based research to lift yields and quality while reducing costs. Mario accepted an invitation to join the Fruit West Co- operative board in early 2016 and has been a strong advocate for greater grower engagement in the horticultural industry. He absolutely loves BRAVO as it has such appealing qualities for both the grower and the retailer with none of the drawbacks other apples have. Such is his passion that at the launch of BRAVO he remarked that it made him so happy he wanted to cry!

Mark Wilkinson- Director

Mark began orcharding in the Perth Hills in 1979 at the aged of 19 years and is known for his innovative approach to trialling new production methods in the pursuit of excellence. Graduating with a Degree in Agricultural Science from The University of WA in 1983, Mark has developed family orchards using Tatura Trellis for peach, cherry and plum production. Mark continues to evaluate new techniques of tree training, irrigation, soil management and fruit fly control. He focuses on growing and picking fruit at peak maturity to maximising the consumer’s eating experience and has researched and applied the use of non-destructive NIR fruit maturity testing technology. Mark has been an active participant and office holder in various fruit industry bodies since the early 1980’s. As a Fruit West Co-operative Director since 2012, Mark has been focused on finding positive pathways for growers and the wider industry to be profitable and sustainable and continues to explore cutting edge science and technology in the production and marketing of fruit to meet growers’ needs and consumer expectations.

Nicole Giblet- Director

Nicole Giblett is Director, Marketing and Communications at leading WA pome producer Newton Orchards, Manjimup, working with fellow directors, father Harvey and her partner Paul Good. With a strong commitment to excellent customer relations and premium quality produce handling and marketing, Nicole is involved in the management of owned and lease orchards storing, packing and marketing of Newton Orchards fruit as well as providing a full service range to small-medium size producers in WA’s Southern Forests region. Nicole has been actively involved in Newton Orchards since returning to Manjimup in 2008, with the business having undergone transformative change during that time; embracing technology and computer controlled material handling systems, becoming one of the largest employers in the region, supplying three WA chain retailers as well as servicing Perth wholesalers and exporting to markets in the UK and on the east coast of Australia. She has an interest in developing export opportunities, innovation in marketing, value adding and waste reduction to foster long term sustainability in a challenging sector. Nicole’s industry background began with tertiary studies in horticulture and communications. She has worked as journalist and editor and brings dedication to improving industry cohesiveness, communications, promotions and brand value for Australian-grown produce, through advocacy, participation, traditional and social media channels. Nicole joined the Fruit West Co-operative Ltd board in early 2016, believing the BRAVO™ brand represents a huge opportunity to position the premium apple outside the commodity category in both domestic and export markets, with the additional benefits of being an extremely consistent product and “grower-friendly” apple.

Constitution & Membership

As a co-operative, Fruit West Co-operative Ltd operate  under a constitution which is available as a download - Constitution.PDF At the 2016 Annual General Meeting, held in Manjimup on 11 November, a number of questions were taken on notice with answers subsequently prepared. The board subsequently prepared the following answers:  AGM Q&A  (PDF) Our membership application form will be available on- line soon.   Enquiries about membership, comments for the organisation and any other questions should be directed to us via admin@fruitwest.com.au   or by post to our head office